Billing and cancellation
Plans at a glance
Annual plans save ~17% off twelve months of the monthly rate (the precise ratio depends on the plan).
| Plan | Monthly | Annual | Campaigns | Rules | Conditions | Custom blocks |
|---|---|---|---|---|---|---|
| Free | $0 | $0 | 1 | 1 | 3 (cart subtotal + total) | 1 |
| Growth | $24 | $240 | 3 | 5 | 10 (+ item count and product conditions) | 3 |
| Pro | $49 | $490 | unlimited | unlimited | 17 (all) | 10 |
| Scale | $99 | $990 | unlimited | unlimited | 17 (all) | unlimited |
Same price on every Shopify plan, including Plus. Other gift apps charge more on Plus; we don't.
What unlocks at each tier
- Free. 1 campaign, 1 rule. Cart-subtotal and cart-total triggers only. Fixed rewards, automatic discounts, basic analytics, live chat. Good for testing.
- Growth. 3 campaigns, 5 rules. Adds all line-level conditions (collection, specific product, specific variant, minimum quantity, custom note on a line, subscription line). Tiered rewards, full simulator, full analytics, progress-bar messaging, custom branding (toast/banner text/colors). 3 theme-block placements.
- Pro. Unlimited campaigns and rules. All 17 conditions including customer-tag, market, country, and discount-code presence. Gift-choice popup, per-customer limits, full visual branding (colors/fonts/CSS), audience + geo targeting, priority support. 10 theme-block placements.
- Scale. Everything in Pro plus A/B testing, developer-facing REST API + outbound webhooks (for piping campaign data into your own warehouse or automation tools), custom widget code, and CSV export of analytics. Unlimited theme-block placements. (The
?vltrx_debug=trueURL parameter that surfaces the in-browser console diagnostic works on every plan; the richer server-side debug payload it can request is Scale-only.)
For the full per-plan feature breakdown, see Plan-cap safety.
Annual billing
Annual plans save ~17% off twelve months of the monthly rate. Same features as monthly. Billed via Shopify Billing (single annual charge) - not stored on Valotrix Cart Rewards's side.
Downgrading or cancelling your plan
Cancel or change your plan anytime from Plans in the sidebar - it opens Shopify's plan page, where the change happens. Cancellation takes effect at the end of your current billing period (you keep paid features until then), and the app then drops to the Free plan.
The app stays installed and keeps working. Your campaigns are preserved - anything over the Free-plan cap (1 campaign, 1 rule) is automatically paused, ready to resume if you re-upgrade. One caveat: if you edit and save a rule while on the lower plan, features above that plan (advanced conditions, per-customer limits, widget messaging) are removed from the rule at save time and need reconfiguring after you re-upgrade.
Uninstalling the app
Uninstalling is a separate, bigger step: remove the app from Shopify Admin → Apps. Campaigns stop firing and widgets disappear immediately, because the app can no longer run on your storefront.
What happens to your data after uninstall:
- Within 30 days: Shopify sends us its standard "shop deleted" signal, and we purge all of your campaign data, widget configurations, and analytics history from our database.
- Backup retention: routine database backups continue until they expire (typically after 30 days), at which point they're cycled. After 60 days from uninstall, no copy of your data exists in our systems.
- GDPR data export: If you want a copy of your campaign data before uninstalling, request it via Shopify's standard customer-data-request flow - we return a structured export with your campaigns, rules, and analytics history. See the in-app FAQ for the steps from the merchant side.
Cancelling a paid plan does not delete anything - only uninstalling triggers the purge.
Next: All 17 condition types →